Titleist Brand Ambassador Brendan Steele gets ready for launch.

And we're out!

Titleist Brand Ambassador Ben Crane sends his Pro V1x sailing.

Ryui hits the range with one of his new Prototype Titleist CB (712 Series) irons.

Ditto for Titleist Brand Ambassador Zach Johnson.

No surprise here: Pro V1x Luke Donald works on his world-renowned short game.

Titleist Brand Ambassador Steve Stricker (right) has a chat with Pro V1x loyalist Ian Poulter Thursday afternoon on the putting green.

Don't forget to practice the short ones.

One-handed shots? Nope, just some stretching for Pro V1x loyalist Scott Verplank.

Ben chats with fellow Titleist Brand Ambassador Ryuji Imada while making a quick adjustment to the SureFit Tour hosel on his Titleist 910 driver.